• Work itself is changing more rapidly now than in recent generations
• A 3-step framework helps marketers and creatives adopt AI tech and tools
• Be strategic, get creative and grow to embrace AI capabilities

With free and low-cost tools, and prompting a non-judgmental interface, we can all create things that, until recently, may never have been possible.

The base way forward is through and, for AI, that means “iteration, iteration, iteration, iteration,” explains Tim Brunelle, past MIMA president, creative director at the University of St. Thomas, and instructor of AI in creative practice at MCAD. He led MIMA workshop attendees through a hands-on, interactive session.